02 Unit Two Big Data Market

2.1 Learning Goals

After learning this unit,you will be able to master the following knowledge:

1. The convergence of mobile devices,the Mobile Internet and Social Networks provide an opportunity for organizations to derive competitive advantage through an efficient analysis of unstructured data.

2. Proliferation of the Internet of Things (IoT).

3. The"open source"nature of the Big Data technologies will encourage bigger adoption.

4. Many organizations perceive Big Data as an important development.

5. Data Visualization is both an art and a science,and has become an active area of research,teaching and development.