Creating events and calendar entries

Events are activities that require a start date/time and an end date/time and are used to log actual meetings. An event activity is different from a task in a couple of ways:

• Events have a start date/time and an end date/time rather than a due date. This means that when the end date and time passes, the event automatically moves to Past Activities without you needing to take action. For ongoing tasks, you have to mark them as complete since only a date is provided – not a specific time.
• Events show up on your Salesforce calendar and will sync to Outlook or Gmail if you have the connector set up. We will cover connectors later in this chapter.

Now, let's take a look at events in more detail.